Attention all business-people: Economics, it’s a game, and only the fittest survive. A lesson we’re sure you were taught in business school or learned from…
From February 2014
Five Ws and One H: Twitter Lists Explained
Regardless of your musical preferences, you’ve probably had a very specific line from this popular Hall and Oates ditty stuck in your head, on repeat,…
How Not to Suck at Social Media: The Most Obvious Guide Online
In school, there’s always that one kid. The one who is so obnoxious it seems like a disease. The loudmouth, the bully, the jerk, the unaware-of-how-obnoxious-they-are kid.…
Facebook or Twitter: Which is Best for Your Content?
Social media platforms are not created equal. Content creators need to understand the strengths, weaknesses, and types of messages that are appropriate for their platform(s)…
Talk to Me: What Exactly is Engagement?
Shelby: “I love gifs of Beyonce. She’s the queen, and I bow down to her.” Susan: “Really? I prefer the ones with cute animals doing…
The Truth About Love (Or at Least Social Media)
Sometimes, social media leaves us feeling like a jilted girlfriend whose boyfriend just ditched her to play Halo 3. Having come into the relationship with…
Conversation Starters for the Uninitiated
A lot of buzz in social media today is around generating conversations– it’s no secret that this is definitely the business Leadify is in. So…
Learning to Like Those Who Don’t “Like” You: The Importance of the Non-Follower Audience
Social media is often looked at like a fairytale — a magical journey filled with allegorical remedies ready to promote good overcoming evil (aka your…
All Aboard! Why You Should Jump on the Flipboard Train
Maybe you remember the days of the subscription, the mercilessly long waits by the mailbox, or the impulse purchase at the grocery store (no longer…
The Pre-Customer Report: Finding Them before They Know They’re Looking for You
Whether or not you’re a Tom Cruise fan is probably something not oft brought up in social media-themed blog posts, but we’re here to break…