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Would you Rather Hope or Know?

There are many types of great marketing. Billboards, TV spots, social media campaigns- these can all be effective. But there’s no denying that word-of-mouth advertising…

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4 years ago 0
FLIPBOARD LOGO

All Aboard! Why You Should Jump on the Flipboard Train

Maybe you remember the days of the subscription, the mercilessly long waits by the mailbox, or the impulse purchase at the grocery store (no longer…

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6 years ago 0
wordofmouth

The Pre-Customer Report: Finding Them before They Know They’re Looking for You

Whether or not you’re a Tom Cruise fan is probably something not oft brought up in social media-themed blog posts, but we’re here to break…

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6 years ago 0
magichappens

Finding the Right Social Media Ingredients: The Recipe for Powerful Content

C reating powerful social media content requires more time and effort than most people realize. Before you cook up your content, it’s important to see…

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6 years ago 0
twitterlingo

Can You Dig It? In the Trenches with Twitter Language

Let’s face it. Social media has bred a language of its own. From LOL to NSFW (which is an important one to know, see below),…

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6 years ago 0
hashtagfingies

Where Are Your Manners? An Introduction to Hashtag Etiquette

Sometimes, the hashtag usage on Twitter (and Facebook, Instagram, Vine, Pinterest and just everywhere) feels like an Oprah giveaway, “A hashtag for you! And a…

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6 years ago 1
talk

You Gotta Talk the Talk: The Art of Conversation on Twitter

You’ve probably read the articles, heard the rumors, seen the propaganda: Conversation is dead! Millennials have murdered the precious art that is social discussion. They…

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6 years ago 0
mountainclimbing

Social Media Mountain Climbing: On Navigating the Ever-Changing Terrain

If you’ve ever known the bittersweet pain of purchasing an iPhone only to hear the newer, better version will be released in upcoming days, then…

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6 years ago 0

Writing Perfect Tweets: Content Amplification Made Easy

Writing Perfect Tweets: Content Amplification Made Easy   It sounds like something out of a strange dystopian novel. From here on out, all speech will be…

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4 years ago 1
enhanced-buzz-wide-20995-1424355894-20

How-To Deal with a Crisis Using Social Media

Crises come in all shapes and sizes. Recalls, national emergencies, weather anomalies, political strife and the list goes on and on. In case you’ve been…

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4 years ago 0
conversationshare

EdgeTheory: A Conversation Media Company

Like social media itself, evolution is a constant component of EdgeTheory’s success. We are building smooth avenues for both people and businesses to build their…

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4 years ago 0
social-media-politics

5 Ways Soundboard Can Change your Political Campaign

“From the streets of Cairo and the Arab Spring, to Occupy Wall Street, from the busy political calendar to the aftermath of the tsunami in…

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4 years ago 1
can

3 Ways to Incorporate Conversation Into your Social Media

There’s a reason why people love social media — well, let’s be honest, there’s a million reasons why  people love social media — but the…

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4 years ago 0
twitter

Want To Make Friends and Influence People- and Make More Sales? Get On Twitter!

Want To Make Friends and Influence People- and Make More Sales? Get On Twitter! A Baker’s Dozen of Reasons You Should Be On Twitter I’m going…

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4 years ago 0
bees

Straight from the Hive: A Lesson in Teamwork

Teamwork. It’s a word we all know, but it’s not always the easiest practice to implement or do well. As humans, our first instinct is…

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4 years ago 6

Telling your Story: The Rise of Podcasts, Part Two

If you haven’t already, check out part one for a crash course in the rise of podcasts, storytelling, and how it should influence your marketing. There’s…

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4 years ago 0

A Man’s Guide to Dressing for Success in the Workplace

You’ve just got your first real job–or maybe it’s your first office job. Congrats, you’re an adult now! Now it’s time to actually dress like…

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4 years ago 0
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